Posts Tagged ‘Luxury’

PostHeaderIcon Why People Need Luxury Home Furniture With Style


Luxury home furniture with stylish looks is in great demand these days. People always want their home to be equipped with the latest designer furniture. For that, they do not hesitate in spending money. The reason behind such kind of madness for modern home furniture is their contribution in deciding interior looks of homes.

Nowadays, when people think about their home furnishing they have several choices. Not only designer furniture but also furniture manufacturers located in neighborhood is offering excellent designs and finish with utmost comfort. Therefore, it has become easy for people to select different types of bedroom furniture, living room furniture, and dining room furniture. Even for kids room, modern furniture manufacturer are providing theme-based furniture in vibrant colors.

Style is an important decisive factor for people when they plan to buy furniture for their home. They always prefer latest fashion in everything. This concept applies to their home furniture too. They want to display their unique style sense and wealth through their home furniture. That is the reason behind style madness in home furnishing.

To serve specific needs of different customers, furniture manufacturer are producing designer furniture made of excellent leather, fabrics and teakwood. They know the fact very well, that latest furniture designs and style can attract customers, but they will buy only if the furniture has both style as well as comfort. No doubt, the ultimate goal of home furnishing is to provide maximum comfort to homeowners as well as other family members.

These days, people can even shop for the most exciting range of furniture through online furniture stores. Yes, it is true. Nowadays furniture manufacturers have set up their online shops to increase their customer serving capacity. Apart from that increasing tendency of online shopping also forced furniture manufacturers to go online. They are afraid of losing customers if they will not offer the facility of online shopping.

In summary, when people plan to buy furniture they focus on style as well as comfort. They spend lot of money so they want return of their hard-earned money with the most stylish, comfortable as well as durable furniture.

GoGofurniture is a prominent Brooklyn based furniture dealer, pioneer in designer furniture selling and customized furniture solutions. For more information, visit our website: http://www. gogofurniture. com

PostHeaderIcon Luxury Consumer Insights – Affluent Consumers Plan Less Spending on Home Furniture and Furnishings in New Survey

A record low level of spending by affluent consumers for home furniture and furnishings is suggested by the most recent survey in a series of twice-yearly studies that began in Spring 2002. Negative attitudes about the current economy and the economic outlook for the next 12 months are contributing to plans for spending less on home furniture and furnishings by affluent consumers during the next year, according to the Spring 2009 Affluent Market Tracking Study #15 conducted by the American Affluence Research Center. In the Spring 2009 survey of the wealthiest 10% of all U. S. households, spending plans for home furniture and furnishings during the next 12 months, in comparison to their spending for such items during the past 12 months, are to be increased by 10% of the affluent consumers and to be reduced by 43% of the affluent consumers. The remainder (47%) expects to spend the same for home furniture and furnishings during the next year as in the past year. The survey respondents indicated a negative 12 month outlook for business conditions and personal household income. They also reported declines in their net worth, as a result of substantial declines in the value of their home and their investments/savings during the past two years. Together, these factors have contributed to a general attitude toward reducing or deferring expenditures in all areas. The intentions to reduce spending for home furniture and furnishings are consistent with the overall mood of the affluent market. Over 80% of the survey respondents reported that they had made a general effort to reduce or defer expenditures during the past 12 months, would make a conscious effort to do so during the next 12 months, or had both done so in the past and would continue to do so in the future. The survey is representative of the population of the most affluent 11. 2 million households in the U. S. that account for almost 40% of total personal income and two-thirds of the personal wealth of all Americans. The 640 men and women included in the national survey have an average annual household income of $290,000, an average primary residence value of $1. 2 million, an average net worth of $3. 1 million, and average investable assets of $1. 4 million. This survey of the affluent market has a maximum margin of error of five percentage points at the 95% confidence level. These surveys track how affluent consumers assess current business conditions and their 12-month outlook for the economy, the stock market, personal household income, and their spending plans for different products and services that include major appliances, home computers, furniture/furnishings, home entertainment equipment, casual and upscale dining out, entertainment, recreation, domestic and international travel, designer and non-designer apparel, collectibles, fine jewelry, and political and charitable contributions.

The American Affluence Research Center, led by AARC President Ron Kurtz, provides marketing research and mailing lists of affluent consumers to prominent companies targeting the affluent market, commonly referred to as The Luxury Market. AARC is an independent, private research organization dedicated to providing reliable marketing information about the values, lifestyles, attitudes,investments, and purchasing behavior of the most affluent segments of the U. S. population through both custom and multi-client surveys.